Mandate
M&A advisory · cooperation advisory · 2023
Dr. Paul Markus Konrad advised on the strategic cooperation between PHÖNIX MAXPOOL Group and blau direkt. The cooperation, announced on 3 July 2023, marks a substantial step towards comprehensive digitisation and further development of the German insurance market. The terms of the agreement are confidential.
The cooperation allows both organisations to pool their complementary strengths and to extend their market position. With combined resources and capabilities, innovative insurance products can be developed that meet customers’ changing needs.
Client
PHÖNIX MAXPOOL Group at a glance
With around 7,000 affiliated insurance and financial brokers, the PHÖNIX MAXPOOL Group is one of Germany’s leading broker pools. The group runs its own insurance carrier and proprietary coverage concepts and provides its partner firms with comprehensive services around commissions, technology and support.
Cooperation partner
About blau direkt
blau direkt is widely regarded as Germany’s most innovative infrastructure provider for broker firms, specialising in digital tools and technology for independent distribution. As a leading digital broker network, blau direkt combines innovative technology with comprehensive services for brokers.
Our approach builds on a methodology that carries well beyond a single mandate.
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